Medi Vend

Discuss It Choose It Use It - Campaign


Medi+Vend™ - New NHS Campaign ‘Discuss It. Choose It. Use It’ developed by AlignandPull creative agency in Birmingham

The ‘Discuss It. Choose It. Use It’ campaign developed by AlignandPull was the creative solution to a challenging brief of raising awareness of lasting and reliable contraceptive choices for young adults and was the culmination of 12 months work involving end user teenage workshop groups. The campaign was targeted around college sites and wards in Birmingham that have statistically a poor sexual health record.

A range of media tactics were selected to target young adults including: bus sides, phone booth wraps, slots on Galaxy and BRMB, Central News and free literature dispense points.

sexual health kiosk

The campaign uses interactive ‘Ask-It’ vending machines which are sited at colleges across Birmingham. These Medi+Vend™ sexual health kiosks dispense free contraception, testing kits and sexual health advice.

  • Social marketing campaign
  • Integrated media campaign
  • Television
  • Radio
  • Street Talk
  • Travel Media


Read more about this article on the AlignandPull website

20, May, 2010
© Cammax Limited : Unit 2A, Willowbridge Way, Whitwood, Castleford, West Yorkshire, UK, WF10 5NP

Manufacturers of kiosk hardware and software kiosk software and hardware for all types of kiosks including; touch screen information kiosks, internet kiosks and interactive kiosks for many industries including healthcare, retail, self service and check in.